The solution
A diagnosis of your Last Mile, not a sales pitch
Before you invest in anything, you want to know where you stand. We read ten of your proposals the way your client reads them, not the way you meant them, and put your sales process next to them. Together they show where the order slips away. Factually, with numbers.
Ten proposals work for large deals and simple ones alike. With larger deals we look for patterns in qualification, strategy, price and decision-making. With recurring proposals we also look closely at standardisation, structure, speed and follow-up.
€ 999 · one-off, excl. VAT · fully credited against a follow-up assignment
- An extensive online intake of your proposal process (one hour)
- Analysis of ten recent proposals, winners and losers
- Review of process, presentation and proposition
- Baseline: how many serious opportunities currently become an order
- Patterns in deals won and lost
- The biggest conversion leaks, each with an indication of what it costs you per year
- Concrete priorities, including what you can pick up yourself
- A numbered, bound copy by post before the review, plus a digital version
- Review of the report and findings
- Concrete advice on your next step, and the possible scope for The Project
The report names at least three places where you leave orders behind and ends with a plan of action, in order of priority. We discuss it together. After that you receive our proposal, so you can judge for yourself whether The Project is worth it, and either commission it or not.
The report is yours. If you carry it out yourself, that's fine: then you have your answer for € 999. If we continue together, the full fee is credited against the assignment.